Transform Your Travel Business into a Client-Attracting Powerhouse—Without Overwhelm or Guesswork!
Learn exactly how to create high-converting content, run successful Facebook Ads, and grow your audience with personalised support and actionable strategies—all in an affordable, no-lock-in membership designed for busy travel agents.
So what is in it for you?
- Customised Content Plans – Tailored to your unique audience so you can attract dream clients without wasting time on generic ideas.
- Step-by-Step Facebook Ad Training – Build and run ads that deliver consistent leads, saving you money and avoiding costly mistakes.
- Practical Email Marketing Strategies – Engage your audience and turn readers into repeat clients with confidence and ease.
That's not all...
- Bite-Sized Training Videos – Easy-to-follow lessons that you can complete and implement in your tea break, perfect for busy schedules.
- Weekly Coaching Calls – Live sessions with experts to answer your questions, provide accountability, and keep you on track.
- Monthly Tools & Templates – Fresh resources, including social media templates and trending content ideas, to simplify your marketing efforts.
A-Z of Organic Content Creation:
Learn how to craft posts, captions, and visuals that grab attention and engage your audience.
A-Z of Setting Up
Facebook Ads:
From ad creation to optimisation, discover how to drive leads and enquiries without feeling overwhelmed.
Email Marketing
Made Simple:
Build, write, and send newsletters that nurture your audience and convert bookings.
Weekly
Group Coaching Calls:
Get expert answers to your questions and real-time support to overcome obstacles.
Monthly
Ads Workshop:
Deep dive into Facebook Ads strategies to refine your campaigns and improve results.
Monthly Organic Content Workshop:
Stay inspired and learn the latest tips for creating engaging, high-performing content.
Exclusive Tools & Templates
- Social Media Prompts: Fresh, ready-to-use prompts every month to save you time and spark creativity.
- Lead Magnet Ideas: New, innovative concepts monthly to grow your client list.
- Trending Content Insights: Weekly updates on trending audios, memes, and content ideas to keep your marketing relevant.
Personalised Feedback & Support
Monthly 1:1 Coaching Sessions:
Get tailored advice in 30-minute sessions with Wendy (organic content) and Carina (ads).
Custom Content
Plans:
Build a personalised roadmap for your social media, email, and ad strategy.
Content & Strategy Reviews:
Send in your emails, social posts, ad creatives, and strategy plans for expert feedback.
Social Media, Website & Ad Audit:
Identify opportunities to optimise your platforms for maximum impact.
INSTAGRAM REELS CHALLENGE
Get Access to a 4 week step-by-step daily Reels creation to ‘reelly’ explode your marketing this year.
This is an industry-first as we’ve been listening to the feedback that you find Reels overwhelming, scary and you’re worried you’ll look stupid. We totally get that – we felt the same when we started too!
That’s why we have created this challenge – to literally hold your hand every step of the way so you can be confident in what you’re posting and just enjoy the results – increased reach, views, engagement, building your newsletter subscribers and lead generation.
Suitable for absolute beginners through to intermediate, you’ll get prompts, tips, hashtags, filming ideas and more!
*For Business tier members only.
Hi, I'm Wendy
Founder of Red Grape Social, a digital marketing agency exclusively for Travel Agents. With over 18 years in sales and marketing for brands like Royal Caribbean Cruises, Virgin Australia, and Hayman Island, I launched a global award-winning cruise blog within 10 months. I’ve spoken on Travel Daily’s "Travel24" panel, was a Women in Travel finalist for Social Media and Entrepreneur, and hold a degree in Professional Broadcasting. I geek out on social media trends, email marketing, and my #WendysTruthBombs may ruffle feathers, but I’ll keep advocating for stronger marketing partnerships between Suppliers and Travel Agents. A cruise addict who’s travelled to 71 countries, I’m also a wife to a Cruise Director!
Hi, I'm Carina
Founder of Digital Evolution Marketing and the Facebook Ads girl! I’ve been working in marketing for over 15 years, helping businesses attract their ideal clients through highly targeted ad strategies. I specialise in Facebook ads for Travel Agents and absolutely love them—but I also know they can feel a bit scary, and I’m here to change that. I hold four bachelor’s degrees, including one in Marketing and Psychology, giving me a deep understanding of audience behaviour. I’m a proud mum to a 5-year-old boy and a Labrador named Shadow, and in my off time, you’ll find me baking cakes! (I hope you love food as much as I do because I can’t resist using food analogies 🍰😋.)
Special Partnership Rates with The Travel Trainer - Sonja Leicester
Economy
This gives you access to materials and basic support-
Complete Organic Content Curriculum
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Complete Ad Curriculum
-
Tools & Templates
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Weekly Q&A for Organic Content (Pre-submitted questions answered in a live session)
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Weekly Q&A for Ads (Pre-submitted questions answered in a live session)
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Monthly Ads Workshop
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Monthly Organic Content Workshop
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Planning Workshop (Every 8 Weeks)
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Social Media Caption Prompts (Monthly)
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New Lead Magnet Ideas (Monthly)
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Trending Audios (Weekly)
Business
This gives you access to all materials and advanced personalised support-
Complete Organic Content Curriculum
-
Complete Ad Curriculum
-
Tools & Templates
-
Weekly Q&A for Organic Content (Pre-submitted questions answered in a live session)
-
Weekly Q&A for Ads (Pre-submitted questions answered in a live session)
-
Monthly Ads Workshop
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Monthly Organic Content Workshop
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Planning Workshop (Every 8 Weeks)
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Social Media Caption Prompts (Monthly)
-
New Lead Magnet Ideas (Monthly)
-
Trending Audios (Weekly)
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Submit Elements for Review (Emails, Content, Ads, Strategy)
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Weekly Coaching for Organic Content (Live hotseat-style coaching with real-time input)
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Weekly Coaching for Ads (Live hotseat-style coaching with real-time input)
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1:1 Coaching Sessions (30 min Monthly with Wendy & Carina)
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Custom Content Plan Created with you
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Social Media, Website & Ad Audit
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Personalised Membership Plan
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Build a Bespoke Bot for your business
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Access to 4-Week Reels Challenge
Is this the right program for me?
This program has been created EXCLUSIVELY for travel agents, whether you’re independent or working for/under a host agency.
This is for you if you agree with more than 3 of the following:
- You are struggling to get leads
- You are attracting the ‘wrong’ type of client
- You are wanting to niche-down and build a reputation as an expert in a specific area of travel, but not sure how
- You are brand new and don’t know where to start with your marketing
- You have been reliant on referrals but you need to bring in new leads
- Your colleagues are all busy and you’re tapping your fingers wondering what you’re doing wrong
- You are feeling pretty confident with your socials, but you are ready to ramp things up this year by running Facebook Ads to drive leads on tap
- You know you need to be sending newsletters but you have no idea what to write about or how to set them up
- You are time poor and sick of wasting hours trying to figure marketing out on your own
- You have head office marketing support – but it’s generic and you know you can’t stand out and get ahead using this
- You have hired a VA to help you, but they need training and you don’t have the expertise – or time – to do so
- You need on-going, one-on-one guidance, not just a workbook or video masterclass to follow on your own
Frequently Asked Questions
Who is the Travel Agent Marketing Lab for?
The Marketing Lab is designed specifically for travel agents who want to grow their business by mastering digital marketing. Whether you’re a beginner or have some experience, our program provides step-by-step guidance, practical tools, and personalised support to help you succeed.
Do I need prior marketing experience to join?
Not at all! The Marketing Lab covers everything from the basics of content creation and email marketing to advanced ad strategies. The bite-sized trainings and live coaching sessions are designed to be easy to follow, even if you’re new to marketing.
What’s the difference between Economy and Business?
The Economy membership includes access to all core trainings, monthly workshops, and weekly Q&A sessions where you can submit questions in advance. The Business membership adds live hotseat-style coaching, personalised feedback on your campaigns, 1:1 coaching sessions, and custom content and strategy plans.
How much time will I need to dedicate each week?
The Marketing Lab is designed to fit into your busy schedule. Most lessons can be completed in under 15 minutes, and live coaching calls are optional but recommended for maximum results. You can spend as little or as much time as you like, depending on your goals.
Is the membership cost worth it?
The tools, templates, and support you’ll receive can save you countless hours and help you grow your business faster. Plus, the membership fee is a tax-deductible expense, making it an even smarter investment in your success. The 1:1 sessions alone are valued at $400, and that’s without including all the additional resources and support you’ll receive. For less than $100 a week, you’ll have access to everything you need to make your marketing work and stand out in the competitive travel industry. It’s a no-brainer investment for travel agents serious about growing their business.
Is there a long-term commitment when I join?
No, the Marketing Lab is a no-lock-in membership. You can stay as long as you like and cancel at any time. Plus, the price you join at today will be grandfathered in, meaning as the membership price increases in the future, your rate will stay the same for as long as you remain a member. Get the best value with 10% off the annual membership (12-month commitment, no cancellations)
